OTR

Open, pour, enjoy, three simple steps for a world class cocktail experience. OTR (On the Rocks) is a ready to serve cocktail brand curated to bring bar quality cocktails to your home.

Branding & Identity

A design refresh for an existing brand. OTR had become very successful and unfortunately the original design, although temporary, was not reflective of the current brand and its ambitions. OTR needed to reflect the quality cocktail experience it was delivering, the experience, skill and care that went into artfully mixing each cocktail. A refined expression of classic cocktails for you to enjoy.